The lady in the picture is Michaella Brabilla the current Minister for Tourism and she welcomes you to the web site on bringing pets to Italy. The web site Bringing your pets to Italy is in 5 european languages, including English. It gives some general information about bringing pets to Italy and also has a search engine to help find hotels and restaurants who are animal friendly.
Not much comes up for the Marche but in our limited experience when eating in restaurants with Pam, Michael and dog Max there has been no problems with restaurants allowing the dog in. So obviously a work in progress.